Our task was to create a brand system that reflects Capfort’s modern outlook and the promise of India’s burgeoning tech ecosystem. We designed a modern, flat motif based on a fort to symbolize strength and stability—qualities crucial for supporting emerging startups. This identity was complemented by a collage-style visual approach that juxtaposes Indian cultural elements with futuristic imagery. On the digital front, we developed a sleek website featuring full-bleed visuals, intuitive navigation, and interactive components to engage potential investors and portfolio companies alike.