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WEB UI/UX MOTION
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WEB UI/UX
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ABOUT TYPO®
TYPO is a pioneering hard-seltzer brand from India that aims to redefine the drinking culture with its premium offerings. Focusing on natural ingredients and varying alcohol strengths of 4.8% and 8%, TYPO provides a refreshing alternative in the beverage market with flavors such as Ginger Ale, Orange, Cranberry, Lemonade, and Berry Berry. The brand emphasizes quality, taste, and a modern drinking experience, aiming to stand out with its unique and engaging identity
MOTION
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WEB UI/UX DESIGN
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OBJECTIVE
Our goal was to create a narrative-driven, visually captivating website that aligns with TYPO's brand ethos. This involved designing and developing an international-level website that is colorful and reflective of TYPO's vibrant brand narrative. The website needed to effectively tell TYPO's story, showcase its unique flavors, and engage with a young, tech-savvy audience, ensuring a seamless user experience from browsing to interaction.
WEB UI UX DESIGN
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WEB UI UX DESIGN
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WEB UI/UX DESIGN
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AWARDS & RECOGNITION
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RESULT
The new TYPO website captures the brand's innovative and lively spirit through a bold and colorful design. It features clean typography and high-end 3D visuals, enhancing the user's engagement with interactive elements and intuitive navigation. The narrative-driven content effectively communicates TYPO's story, creating a strong connection with its audience. The website's seamless deployment, optimized for performance across all devices, integrates SEO strategies and social media platforms to drive traffic and engagement. This cohesive digital presence positions TYPO as a leader in India's emerging hard-seltzer market, ready to revolutionize the way people experience beverages
