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WEB UI/UX MOTION
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WEB UI/UX
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ABOUT MOHASH®
MoHash is a cutting-edge financial platform based in Singapore, specializing in the tokenization of debt assets to democratize access to high-yield investments through decentralized finance (DeFi). Their mission is to make high-yield investment opportunities accessible to a broader audience by leveraging blockchain technology.
MOTION
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WEB UI/UX DESIGN
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OBJECTIVE
Our objective was to design a quirky, modern, and upbeat brand identity for MoHash, along with an engaging web UI/UX and dynamic motion assets. The aim was to transform the serious concept of decentralized finance into an accessible and engaging experience. By incorporating gamification elements, we sought to simplify complex financial concepts, making them approachable and easy to understand for users. This approach required a deep understanding of both the financial and technological aspects of MoHash’s offerings, ensuring that the design not only looked appealing but also communicated the brand’s innovative spirit effectively.
WEB UI UX DESIGN
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WEB UI UX DESIGN
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WEB UI/UX DESIGN
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AWARDS & RECOGNITION
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RESULT
The new brand identity and web design for MoHash are characterized by their quirky and modern aesthetics. The upbeat design approach effectively gamifies the complex concept of decentralized finance, making it more engaging and accessible. High-quality motion assets and an intuitive UI/UX enhance user interaction and experience. The vibrant and playful design elements successfully reflect MoHash’s innovative spirit, helping to demystify DeFi investments and attract a wider audience. This cohesive design strategy positions MoHash as a leader in the DeFi space.
